Ken Favaro’s contribution is selected as the lead chapter, reflecting his stature in the industry

Aspatore is the largest and most exclusive publisher of "C-Level" executives from the world's most respected companies and professional services firms. The Art of Consulting: Gaining Loyalty, Achieving Profitability, & Adding Value as a Consultant is the latest in its "Inside the Minds" series of executive-written volumes.

With contributions from 10 top consultants representing various sectors of the industry, The Art of Consulting offers first-hand insights into the current and future state of the profession. Aimed at both consulting professionals and the executives who hire them, the 128-page volume provides analysis of the competitive landscape and key trends, as well as practical advice on techniques for business development, awareness building and talent management.

In his chapter "Dare to Be Different," Favaro highlights three factors that he believes are key to consulting success: "fresh advice, lasting impact and constructive challenge." In addition to providing these, Marakon differentiates itself by having a single practice, whereas most of its competitors organize themselves around industry and functional specializations. "By having a single practice, we are able to bring an integrated, general manager-type perspective to the challenges faced by top executives, one that takes into account the various disciplines that drive their businesses," Favaro explains.

An excerpt of Favaro’s chapter can be found at www.marakon.com/pdf/Aspatore_050401_DareToBeDifferent.pdf. Copies of the entire book may be purchased at www.Aspatore.com or through online retailers such as Amazon.com. The Art of Consulting is expected to be sold in major bookstores worldwide later this year.

About Marakon Associates:

Marakon Associates is an international management consulting firm that advises some of the world’s best-known companies on the issues that most drive their performance and long-term value. Regarded as "top-tier" by consulting industry publisher Kennedy Information, Marakon ranked among the world’s 20 largest strategy consulting practices in 2003. The Economist has called it "a consultancy that has advised some of the world’s most consistently successful companies." Marakon has offices in Chicago, London, New York, San Francisco and Singapore.

About Aspatore Books:

Aspatore Books is the largest and most exclusive publisher of C-Level executives from the world's most respected companies and law firms. Aspatore annually publishes a select group of executives from the Global 1,000, top 250 law firms and other leading companies. C-Level Business Intelligence™, as conceptualized and developed by Aspatore Books, provides professionals of all levels with proven business intelligence from industry insiders – direct and unfiltered insight from those who know it best. Aspatore Books is committed to publishing an innovative line of business and legal books that lay forth principles and offer insights that can have a direct financial impact on the reader's business objectives.