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penny wise, pound foolish: how under-investment can stifle profitable growth
BY MASON KISSELL
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Executives can make better
use of their limited capital
and rebuild investor confidence
by following these four steps
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After a two- to three-year dry spell, management teams are starting to see
promising opportunities for profitable growth. Yet many executives are
reluctant to make the "big bets" necessary to exploit these opportunities.
Their reluctance is understandable. Battle-scarred investors have been
hesitant to provide capital after the collapse of the equity markets and the
economic slowdown that began in the late 1990s. Likewise, they remain
skeptical of management’s earnings forecasts and proposals touting new
growth opportunities. Executives, meanwhile, are wary of investing in future-oriented
projects for fear that shareholders will not fairly value the expected
returns. The result is a vicious cycle, leaving companies without capital and
investors without investments.
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